Drill Concept with User Centered Design
Design Project | 1 week
Skill: product design, common-core, user-centered design, market research, ergonomics
Coach: Zihao Wang
Team: Liping Hua, Mengru Zheng, Ru Lu, Du Wang

The project lasts only one week and went through a user-centered design method. Based on the pre-research, we had two rounds of brainstorms and came out with a number of problems and design opportunities. Then we analyze the brand and developed the Common-Core, which indicate the design language of the brand. In the end, we design a drill on account of all the research and analysis we did.


Pre-research: desk-research on product and market, interview users.

Needs & Design Opportunities Method: Problems(yellow) -> Organize similar problems into categories (blue) -> Deciding the most urgent problems
Extract the needs (pick) of the problems -> Summarize the design opportunities (blue) -> design idea (yellow)

The summary of the brainstorm is shown as followed. I chose to focus on how to prevent from dust using a drill.

Brand Research

Most drills are designed for professional users but unprofessional users also need portable drills in daily life. Compared with other household electrical appliances, Dyson is expensive, yet the design and the quality of Dyson are accordingly high. Dyson is especially famous for its high-tech. Based on the brand identity, a common-core is created, with all the design languages we can use.

Concept Development